VIIV
Program overview

Year 2 · Build a Business

Build a Business

Turn a validated opportunity into a venture the market can respond to.

Build a Business learning experience
Students collaborating at VIIV
A live learning session at VIIV

The transformation

Turn a validated opportunity into a venture the market can respond to.

Students move from discovery to execution—designing the model, building the product, launching the brand, acquiring customers, and learning to operate.

Year goal

Launch a real startup and produce evidence of demand through customers or revenue.

1

Working MVP

1

Market-facing brand

Real

Paying customers

5

Venture assets

Curriculum quests

Learn it. Use it. Prove it.

Select a quest to see the skills, real-world challenge, and portfolio evidence students produce.

Quest 06

Business Model Design

Define how the venture creates, delivers, and captures value.

Business modelsLean startupPricingRevenueUnit economicsGo-to-market

Challenge

Design and stress-test the startup model.

Proof produced

Business Blueprint

Year 2 Capstone

Startup Launch

Every team launches. The venture must leave the classroom, reach real customers, and demonstrate demand through revenue or credible traction.

Live product or service
Customer feedback
Revenue or traction
Operating review

Continue the journey

One year builds into the next.